# Case Studies — Client Proof Library

**79 client-proof assets across 4 categories.** Use these as visual social proof on stories, DMs, landing pages, carousel slides, and announcement posts.

---

## What's inside

### 1 — Named Testimonials (20 cards)

Polished, named cards: Andrew, Czon, Daniel, Felicia, Gail, Hwee Suan, Jeffrey, Jia Wang, Jing Min, Joee, John, Kevin, Lucas, May Sim, Morgan, Thomas, Victor, Yi Xuan, Yu Wei, Zech.

**Best use:** personalized DMs ("here's what Kevin said after 90 days"), landing page testimonial wall, case-study carousel slides.

### 2 — WhatsApp Wins (19 raw screenshots)

Real client wins captured straight from WhatsApp / DM threads. Unpolished = more authentic.

**Best use:** story slides (screenshot + reaction emoji feels native), pre-CTA proof on posts, "wall of love" carousel.

### 3 — Meet the Clients (10 cards)

"Meet [Name]" intro cards — useful for client-spotlight posts, introducing case studies, or pinning to highlights.

**Best use:** intro slide before a case-study deep-dive, weekly client-spotlight story, recurring "Meet a Master Implementer" series.

### 4 — Client Results Screenshots (30 captures)

Raw screenshots of client results from a Jan 2026 batch export. Mix of WhatsApp wins, DM screenshots, and result moments.

**Best use:** bulk proof for carousels, B-roll for video captions, story stack ("here's what's been happening with my clients this month →").

---

## How to use them (rule of thumb)

| Asset type | When | Why |
|---|---|---|
| **Named card** | DM, landing page, pitch deck | Polished + named = high trust |
| **WhatsApp win** | Story, comments under post, casual content | Raw = real = believable |
| **Meet card** | Intro to a case study, highlights | Sets up the deeper story |
| **Result screenshot** | Bulk proof, carousel slide 9 | Volume = "this happens often" |

---

## Production tip

**Don't show all 79 at once.** Pick 3-5 per post / story sequence and rotate.

The goal is "this happens regularly to real people in my world" — not "look how many trophies I have."

---

## Soft Seed

Every screenshot in this folder is a client who started exactly where my DLM workshop attendees start — with a daily lead engine.

Inside the Master Implementers Mentorship, we turn that engine into a full business: offer design, pricing, sales calls, fulfillment, team.

→ marcteo.com/work-with-us
